WEDDING BUSINESS BRANDINGEverything from Brand Clarity through to Brand Alignment, Brand Elevation, websites and ongoing support.
WEDDING BRANDING STUDIO
Wedding Branding for Growing Wedding Businesses
Helping wedding professionals attract better-fit couples through clarity, strategy and thoughtful branding.
Your Business Has Grown. Your Brand Hasn’t.
You know your work is good, but your brand no longer reflects the business you’ve become.
You’re attracting enquiries, but not always from the right couples.
You’re wondering if you need a new logo, a new website, or a complete rebrand.
Most wedding businesses don’t need to start over.
They need clarity.
The Poppyseed Brand Methodology
Every successful brand begins with clarity.
Rather than jumping straight into design, every project follows the same strategic journey. This allows us to uncover who your business really is before creating a brand that reflects your vision and supports your long-term growth.
Every business begins in a different place, but every journey starts with understanding.
DISCOVERY CALL
A relaxed conversation to explore your business and whether we’re the right fit.
STRATEGY CONSULTATION
A deeper discussion to understand your goals, challenges and recommend the best starting point.
BRAND CLARITY
Gain the clarity and confidence to move your business forward.
BRAND ALIGNMENT OR BRAND ELEVATION
Refine your existing brand or create a completely new strategic identity.
WEBSITE EXPERIENCE
Bring your strategy to life through a beautifully considered Rocketspark website.
BRAND GROWTH
Continue evolving your brand with ongoing creative support as your business grows.
How We Can Work Together
Who I Work With
Not every wedding business needs a complete rebrand.
Some need clarity.
Others need refinement.
Some are ready for a complete transformation.
That’s why every project begins with understanding where your business is today—and where you want it to grow.
I work with wedding professionals including:
Wedding Planners & Stylists
Wedding Photographers
Florists
Celebrants
Wedding Venues
Bridal Boutiques
Cake Designers
Creative Wedding Businesses
Wedding Branding Projects
A selection of brand identities, websites and collateral created for wedding professionals across New Zealand and beyond.
Explore branding and website projects created for wedding professionals.
Start Here: Strategic Wedding Branding
If your wedding business has evolved but your brand no longer reflects your level, these foundational insights will show you why, and what to do next.
→ You Wouldn’t Plan a Wedding Starting with the Bouquet
Meet Amy.
Hi, I’m Amy, the strategist and designer behind Poppyseed Design.
For over 20 years, I’ve helped businesses create brands that feel considered, confident, and beautifully aligned with who they are. Today, I specialise exclusively in wedding businesses, combining strategic brand thinking with thoughtful design to help my clients attract better-fit couples and build businesses they’re proud of.
Working from my studio in Tauranga, I partner with wedding professionals throughout New Zealand and internationally. My process is calm, collaborative, and built around one simple belief:
Every great wedding brand starts with clarity.
Because when you understand what makes your business different, every decision, from your branding to your website and marketing, becomes much easier.
Kind Words from Wedding Professionals
I’ve worked with Amy on a range of design projects for my company, Bula Bride, and she’s been absolutely fantastic.
She quickly understands my vision, delivers high-quality work efficiently, and always gets it right with minimal revisions needed.
Highly recommend — Vinaka from Fiji for your amazing work, Amy!
LEANNE GOFF, BULA BRIDE
Kind Words from Wedding Professionals
Poppyseed Design created the artwork for some promotional flags for my business.
Amy is so easy to work with.
She was quick, efficient and designed exactly what I wanted. I have no hesitation in recommending her services to anyone.
Thanks heaps Amy! :-)
ROCHELLE FREE, THE BAY OF PLENTY WEDDING SHOW
Kind Words from Wedding Professionals
What an awesome experience I had with Amy. She helped me with a brand refresh and it was a game changer.
She helped me redefine my company, how I wanted it to reflect my personality and what I wanted to portray as a wedding planner.
She was very clear and helpful. She nailed the logo, the colours and everything else involved. It’s worth the investment!
BENIECE FULLER, FULLER TOGETHER
Ready to discover what’s next for your wedding business?
Whether you need Brand Clarity, Brand Alignment or a complete Brand Elevation, every journey begins with understanding your business.
